Google is getting unusable

I’m often looking for product information, using google as my standard search engine.

This is getting harder by the day: I have to skip past the first ten pages and then filter out 80 percent of the results to find anything remotely interesting – the rest is ads for sites claiming to carry the product.

What’s worse, most of the results aren’t even about the products, they’re mock-up review sites or variations of one and the same commercial site, all intended to pull me over to their offerings.

I’m the last one to complain about Google’s ad business (hey, I’m using AdSense on this site and I’m quite happy with the results), but they need to do something about the fake results and mock-up sites, or they will lose credibility pretty fast.

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