eBay & Skype: Commerce is Conversation

Jeff Jarvis sums it up perfectly:

“Having read through the eBay-Skype PowerPoint justification, I guess I should be ashamed of myself that I didn’t get the deal before. It’s the Cluetrain, baby: If markets are conversations, then enabling the conversation enables the market and eBay is the new market. And if trust is king, then being able to talk to the person who’s trying to sell you something enhances trust and increases value. So I finally get the theory. The practice is another matter….”

I’m really looking forward to that – the lack of real-time contact between buyers and sellers has been a disadvantage of eCommerce for quite some time. That may change NOW.

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